Michael Saylor’s Strategy, formerly known as MicroStrategy, has made another massive Bitcoin purchase, acquiring 22,048 BTC for $1.92 billion. The company took advantage of a recent price dip, securing the Bitcoin at an average price of $86,969 per BTC. Despite market concerns surrounding upcoming trade tariffs from former U.S. President Donald Trump, the firm has continued its aggressive accumulation strategy.
Strategy’s Bitcoin Holdings Surpass 528,000 BTC
With this latest purchase, Strategy’s total Bitcoin holdings now exceed 528,000 BTC, acquired at a cumulative cost of $35.63 billion. The company’s average purchase price stands at $67,458 per BTC, according to an announcement by co-founder Michael Saylor on X (formerly Twitter) on March 31.
Strategy remains the world’s largest corporate Bitcoin holder, having surpassed the 500,000 BTC milestone on March 24. This milestone followed Saylor’s earlier hints about an upcoming purchase, coinciding with the company’s March 21 announcement of a new preferred stock offering.
$7.7 Billion in Unrealized Profits Despite Market Uncertainty
Despite broader market concerns, Strategy’s Bitcoin holdings are currently in profit, with an unrealized gain of over $7.7 billion—a 21% increase from the firm’s total acquisition cost, according to Saylortracker data.
The near-$2 billion investment comes just ahead of Trump’s expected tariff announcement on April 2. The former president is set to unveil new reciprocal trade tariffs targeting major U.S. trading partners. Analysts suggest these measures could stoke inflation fears and weigh on demand for risk assets like Bitcoin.
