Michael Saylor’s firm, Strategy, has once again strengthened its position as the world’s largest public holder of Bitcoin, purchasing 6,220 BTC for $739.8 million last week. The acquisition was disclosed in a U.S. Securities and Exchange Commission (SEC) filing released Monday, July 15.
The new purchase was made at an average price of $118,940 per Bitcoin, while BTC prices fluctuated between a high of $122,000 and a low of $116,000 during the week, according to CoinGecko. At the end of the week, the price consolidated around $118,000.
Strategy’s BTC Holdings Surpass 607,000
With this latest acquisition, Strategy now holds 607,770 BTC, acquired at a cumulative cost of approximately $43.6 billion. The average purchase price per Bitcoin stands at $71,756.
The company’s aggressive Bitcoin accumulation comes on the heels of a $472.5 million BTC buy earlier in July, signaling a sustained bullish stance despite market volatility.
Strategy’s year-to-date (YTD) Bitcoin yield rose to 20.8%, up from 20.2% the previous week, according to founder Michael Saylor. The firm’s target yield for 2024 is 25%, a goal it is now just 4.2% away from reaching.
The Bitcoin yield metric, introduced in August 2024, measures the percentage change in the ratio between BTC holdings and the company’s assumed diluted shares outstanding. At its peak in 2024, the yield hit 74.3%.
Just as Strategy ramped up its BTC purchases, it also filed a proposed securities sale with the SEC on July 14. Notably, senior executive vice president Wei-Ming Shao sold 10,900 Strategy (MSTR) shares for approximately $4.9 million. This sale follows a $25.7 million divestment by the same executive in the previous week.
Monthly Bitcoin Buying Trends
So far in July, Strategy has accumulated 10,455 BTC—down from 17,075 BTC in June, 26,695 BTC in May, and 25,370 BTC in April. Despite the slowdown, the firm’s continued investment reinforces its long-term belief in Bitcoin as a core asset.
